At a time when digitisation continues to grow and companies make considerable sustainable choices, it is a godsend for (international) companies to organize an event online. In fact, research agency Gartner expects that by 2024, only a quarter of all business events will take place offline, compared to 60% in 2019.
ATPI sees digital events as a good solution in addition to physical (live) events. Digital events have boomed since the outbreak of COVID-19. ‘Conferences go online amid coronavirus fears’, according to a headline from Fortune in March 2020.
During the Day of the Event Manager on June 30th, 2020, our first own interactive digital event was a fact. Under the leadership of the experienced and energetic chairman of the day, Wendelien, the event was a huge success. More than 200 industry peers were ready to tune in from home and were able to ask questions during the event. Christine Boland (trend analyst), Maarten Schram (Managing Director of IDEA), Niels Janssen (Founder FX Agency) and John Bergmann (Client Services Manager at ATPI) were present in the studio to discuss the future of events. Want to know more?
To determine your ideal event, it is important to have sharp objectives.
A digital event can be created entirely according to your wishes, almost anything is possible. However, not everything fits the goals you have in mind; a big event with entertainment, live music and studio recordings may not be what you are looking for if you want to do a management update. That is why we will work with you to determine what your digital event will look like.
We translate your wishes into your ideal digital event. Picture us in this area as an independent consultancy agency.
ATPI’s Krysty Girardo, Client Services Manager, comments:
“In the examples of digital events we distinguish between a Standard, Premium and Enterprise event. The main difference between these events is the amount and diversity of content. These are just examples that we hope to inspire you with, so that you can make the right decision. We are, of course, happy to offer any advice if needed.”
Curious about the examples? You can read this below, in our whitepaper ‘Digital Events’.
Learn more about digital events